WIREFRAME  ·  For IOH approval. Placeholder copy, imagery, testimonials and figures throughout.

The Real Reason funnel

Australia. Six steps: AU$39 front end with two order bumps, two one-click upsells, then the free Fifteen Minute Read as the bridge to the back-end conversation. Click any step to walk it.

01

Sales page

Long-form direct response: the discrepancy headline, the five levers, the hour-by-hour day, the quiz, the value stack.

AU$39 front end
02

Order form

Checkout with both order bumps, running total, pledge and the 30 day guarantee.

+ AU$19 · + AU$29
03

Upsell 1 · The 12 Week Version

The same method run across all five levers in the order the assessment gave him.

AU$79
04

Upsell 2 · The Performance Baseline

The premium, executive-coded benchmark. Doubles as the self-selection signal for back-end fit.

AU$197
05

Confirmation · free call

Single path: book the free Fifteen Minute Read. Nothing else competes with it on the page.

Free, included
06

Booked

Personalised appointment card, add to calendar, prep list and the call agenda. Opens with sample params.

Show up ready
VSL

VIP Executive Protocol · application funnel

The high-ticket path, modelled on the WarriorBabe GLP-1 VIP page. Application first, price only on the call. Aimed at executives and business owners.

Back end · call only